Samantha Anderson

Samantha Anderson has a diverse work experience across various industries. Samantha is currently the CEO & Co-Founder of Origin 63, a Diamond Solutions Partner & CRM Change Management expert. In this role, they successfully migrate and integrates mid-size and enterprise teams into HubSpot through a proven change management process, focusing on adoption, efficiency, and visibility.

Prior to their current role, Samantha was a Member of the Partner Advisory Council at HubSpot from April 2022 to May 2023. Samantha also served in leadership positions at the San Diego Civic Youth Ballet, including Vice Chair and Secretary of the Board of Directors. In these roles, they provided strategic oversight for marketing and communications activities to increase local awareness and attract new donors.

Samantha has also worked at CAiDENN as a Fractional CMO, where they developed data collection and calculation solutions to drive enterprise performance analysis. Additionally, they co-founded and served as COO of 41 Orange, LLC, a venture-backed HubSpot Platinum Partner specializing in digital marketing.

Samantha'searly career includes roles as a Social Community Strategist at Digitaria, a JWT Company, and as a Public Relations Intern at Olive PR Solutions. Samantha also served as a Social Media Manager (pro bono) at SOLO Eyewear and as a PR Intern at Nuffer, Smith, Tucker. Samantha's experience in writing and editing includes their role as a contributing writer and editor at Upstart Magazine.

Throughout their career, Samantha has demonstrated expertise in HubSpot services, change management, marketing and communications, and enterprise performance analysis.

Samantha Anderson attended Moorpark Community College from 2008 to 2010, but did not complete a degree or field of study during this time. Subsequently, they pursued their education at San Diego State University from 2010 to 2012, where they obtained a Bachelor of Arts degree in Journalism with an emphasis in Public Relations.