Genevieve Willis

Genevieve Willis has a diverse work experience spanning multiple industries and roles. Genevieve is currently working at ORIMA Research as a Principal Research Manager, a role they have held since October 2023. Prior to this, they were a Senior Research Manager at ORIMA Research since June 2021.

Before joining ORIMA Research, Genevieve worked at EY Sweeney for a significant period. Genevieve started as a Research Consultant in November 2011 and progressed to become a Senior Research Consultant in May 2015. Genevieve then held the position of Manager from September 2018 to June 2021. Their responsibilities at EY Sweeney included conducting quantitative research studies in both B2C and B2B sectors and managing various reports.

Genevieve also has experience in the travel industry, having worked as an International Travel Consultant at Flight Centre for a brief period from March 2011 to October 2011.

In addition to their corporate work, Genevieve has a strong background in non-profit organizations. Genevieve held various roles at AIESEC, including Alumni Responsible for AIESEC Victoria, External Relations Director, Marketing and Communications Team Member, and External Relations Support Chair. These roles involved alumni engagement, obtaining sponsorships, and setting up partnerships aligned with AIESEC's values.

Overall, Genevieve Willis has a wealth of experience in research, management, and non-profit work, making their a versatile professional.

Genevieve Willis completed their Bachelor of Commerce (B.Com.) degree in Marketing from Monash University, from 2006 to 2010. Prior to that, they attended St Leonard's College from 1992 to 2005, although no specific degree or field of study is mentioned. In addition to their formal education, Genevieve has obtained certifications in EY Data Strategy - Information Strategy - Learning from EY in 2021, and EY Digital - Bronze and EY Innovation - Design thinking - Bronze from EY in 2020.