Ludovica Federighi

Ludovica Federighi is a seasoned media professional with extensive experience in branded content and television production. Currently, Ludovica serves as the Head of FUSE at Omnicom Media Group Italy since May 2017 and is a board member of OBE Osservatorio Branded Entertainment since March 2021. Previously, Ludovica held the position of Head of the Branded Content Unit at Magnolia from 2004 to May 2017, where significant achievements included establishing a reference unit for branded entertainment projects. Throughout an impressive career, Ludovica has also taken on roles at various production companies, demonstrating expertise in organizing and managing numerous television programs and large-scale events. Ludovica holds a degree in Modern Literature with a specialization in Social Communications from Università Cattolica in Milan.