Tycene Fritcher

Tycene Fritcher has a diverse and extensive work experience in marketing and leadership roles. Starting in 2003, they served as the Chief Operating Officer at DHOI for eight years. In 2012, they held the position of Head of Customer and Media Outreach at Vitera Healthcare Solutions, where they led public relations and marketing initiatives. Following that, they became the Vice President of Marketing and later served as the Interim Vice President of Sales at Nextech Systems. During their time at Nextech Systems, they played a key role in building the brand and messaging framework. In 2016, they joined Solutionreach, Inc. as the Senior Vice President of Marketing, where they managed a large marketing team and influenced product management decisions. In the same year, they also became a Board Member and strategic advisor at Cross Roads Marketing. In 2017, they were appointed as the Chief Marketing and Growth Officer at Amwell, where they successfully advanced the brand and defined its market identity. Finally, in 2019, they held the position of Chief Marketing Officer at both Transaction Data Systems and Outcomes™. At Transaction Data Systems, they directed strategic planning and marketing initiatives, focusing on the community pharmacy industry. Overall, Tycene Fritcher has demonstrated expertise in marketing, branding, messaging, and strategic leadership in various industries.

Tycene Fritcher pursued their undergraduate education from 1995 to 1999 at the University of Tampa - John H. Sykes College of Business. Tycene completed their Bachelor of Science degree in Management & Marketing during this period.