Peter Kopf

Peter Kopf is an accomplished professional in the field of customer relationship management and marketing automation, currently serving as the Head of CRM & Marketing Automation at OUTLETCITY METZINGEN, a brand of HOLY AG, since January 2018. Previously, Peter held roles as Senior CRM Manager at TOM TAILOR GROUP and Senior Specialist CRM at baby-walz GmbH, contributing valuable expertise in CRM analytics and strategy. Peter's career began with formative experiences, including an internship in corporate communications at Daimler AG and as an industrial clerk at Dethleffs GmbH & Co. KG. Educational qualifications include a degree from Ravensburg-Weingarten University of Applied Sciences and further studies at California State University, Fullerton.