Sam G. has a strong background in marketing and operations with experience in various industries. In their most recent role as the Head of Marketing Automation & CRM Services at Social Garden, Sam manages a team focused on delivering high-performance customer acquisition programs. Prior to this, they worked as the Director of Marketing & Sales Operations at Aurea Software, leading the marketing and inside sales operations function. Sam has also worked as a freelance marketing consultant, specializing in B2B marketing strategy, marketing automation, campaign marketing, and demand generation. They have held managerial positions at Tableau Software, Hootsuite Media Inc., Lexmark Enterprise Software, and ReadSoft, where they led teams and implemented successful demand generation strategies. Additionally, Sam has experience in marketing and operations support as a Marketing & Operations Assistant at BMI Healthcare and as the Founder of their own marketing agency.
Sam G. has a BA in Media & Communications with Marketing from Nottingham Trent University. Prior to that, they obtained a BTEC in Media from Milton Keynes College. In addition, Sam G. completed A Levels in Film Studies, Business Studies, Computing, and General Studies at Cedars Upper School Sixth Form.
Sam G. also holds several certifications, including the Demandbase Solutions Certification from Demandbase, the Drift Insider Conversational Certification from Drift, the InsideSales / Xant Sales Development Admin from InsideSales, the Demandbase Marketing Operations & Admin from Demandbase, the Smartsheet Certification from Smartsheet, the Tableau Desktop Specialist from Examity®, the Oracle Eloqua Marketing Automation Manager - Experience from Eloqua, the Google Mobile App Analytics Fundamentals from Google, the Hootsuite Certified Professional from Hootsuite Media Inc., the Pareto Sales & Marketing Management Qualification from ISMM, the Salesforce.com Certified Superuser from Salesforce, and the Communigator Marketing Automation Training from CommuniGator, spanning from 2013 to 2021.
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