MD

Michele Dasek

Director of Content Marketing at OvationCXM

Michele Dasek has extensive work experience in content marketing, owning their own business, and working in various marketing roles in the financial services industry. Michele is currently the Director of Content Marketing at OvationCXM and was previously a Senior Manager of Content Marketing at Zafin. Prior to that, they owned and led InkSplot Communications, where they provided content marketing strategy and management for clients in various industries. Michele also served as the Marketing Director at McFarland State Bank, leading the bank's marketing team through a merger and acquisition and rebranding. Earlier in their career, they worked as a Writer/Web Editor for Telling the Truth with Stuart, Jill, and Pete Briscoe and as a Marketing Product Manager at St. Francis Bank. Throughout their career, Michele has demonstrated expertise in guiding content creation, managing marketing initiatives, and executing successful website refreshes and integrations.

Michele Dasek obtained a Bachelor of Arts degree in Communications with a major in Communications- PR emphasis and double minors in Business Administration and Spanish from the University of Wisconsin-Eau Claire. Michele attended the university from 1986 to 1990. Prior to their degree, they attended Whitefish Bay Dominican from 1982 to 1986, but no specific degree or field of study information was provided for this period.

Furthermore, Michele Dasek obtained a Google Analytics Individual Qualification certification from Google in November 2020.

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Timeline

  • Director of Content Marketing

    June, 2022 - present