John King

John King is an experienced digital marketing professional with a strong focus on search engine marketing (SEM) and campaign management. Currently serving as SEM Manager at Ovative Group since September 2021, John's previous roles include Senior Activation Strategist at True Media and Solutions Consultant at TravelNet Solutions. Throughout their career, John has built and managed various digital marketing campaigns, collaborated with internal teams to develop marketing initiatives, and analyzed campaign data to provide actionable insights. John's earlier experience includes significant contributions as Marketing Manager at Wholesale Fireworks Inc., where John implemented strategies that increased revenue by 18 percent, and as a Sports Marketing Intern for the River Falls Fighting Fish, where John enhanced fan engagement. John holds a Bachelor's degree in Marketing Communications and Business Administration from the University of Wisconsin-River Falls.