Nikita Kursov

Nikita Kursov is an experienced professional in product analytics and conversion optimization, currently serving as Head of Product Analytics and Head of Conversion at Papier since February 2020. Previously, Nikita held the position of Senior Conversion Consultant at Conversion.com, a specialist agency recognized for generating significant revenue uplifts for clients. Earlier roles include Head of CRO at MVF Global, managing conversion strategies across a global network, where double-digit growth was achieved through extensive testing processes. Nikita also managed international lead generation activities as an Account Manager at MVF and served as a Marketing Assistant and Online Marketing Coordinator in earlier career placements. Educational qualifications include an MSc in Marketing and Strategy from the University of Warwick and a BSc in Economics & Management from Royal Holloway, University of London.