Paramount
Tessa York is an experienced marketing professional currently serving as the Associate Manager of Marketing Strategy & Operations at CBS News, Paramount, since April 2022. In this role, Tessa leads the development of sales marketing collateral while previously working at Pluto TV as an Associate Manager of Integrated Marketing, where customized marketing solutions and strategic presentations were integral to the job. Prior experience includes serving as an Integrated Marketing Coordinator at RapidRatings, where Tessa executed comprehensive marketing campaigns and analyzed data for actionable insights. Tessa's earlier roles included positions as a Market Access Analyst at Two Labs and various internships focusing on marketing strategies and client engagement. Tessa holds a Bachelor of Business Administration in Marketing from Texas McCombs School of Business.
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Paramount
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Paramount is a leading media and entertainment company that creates premium content and experiences for audiences worldwide. Driven by iconic studios, networks and streaming services, Paramount's portfolio of consumer brands includes CBS, Showtime Networks, Paramount Pictures, Nickelodeon, MTV, Comedy Central, BET, Paramount+, Pluto TV and Simon & Schuster, among others. Paramount delivers the largest share of the U.S. television audience and boasts one of the industry's most important and extensive libraries of TV and film titles. In addition to offering innovative streaming services and digital video products, the company provides powerful capabilities in production, distribution and advertising solutions.