Allison Borrow

Allison Borrow is a seasoned marketing professional with extensive experience in demand generation and revenue marketing. Currently serving as the Senior Director of Demand Generation at ParetoHealth, Allison focuses on optimizing health benefits for small and midsize employers. Previously held positions include Director of Revenue Marketing at PebblePost and Head of Marketing at 24 Hour Home Care, where Allison led a comprehensive rebuilding of the marketing organization. Other notable roles encompass strategic marketing leadership at VDX.tv and MediaMath, along with event management experience at the Council on Foreign Relations. Allison holds a BBA in Marketing with a Minor in English from Hofstra University.