Katharina Rückwardt

Principal Brand Campaigns & CI at Douglas

Katharina Rückwardt has a diverse work experience spanning various companies and roles. Katharina'smost recent position was as the Principal Brand Campaigns & CI at Douglas, where they have been working since 2018. Prior to that, they were a Senior International Brand Manager at the same company, specializing in both Campaign & CI and Brand Activation. Before joining Douglas, Katharina worked at L'Oréal as a Business Leader and Product Manager in the L'Oréal Professional division. Katharina also gained experience at Henkel as a Junior Brand Manager and Assistant Brand Manager for the Perwoll brand. Additionally, Katharina completed internships at Intersnack Deutschland SE, Bacardi, and styleranking. Overall, they have demonstrated expertise in brand management, campaign development, and marketing strategy.

Katharina Rückwardt obtained a Bachelor of Arts degree in Communications & Marketing from the International School of Management in Germany from 2008 to 2011. In 2010, they studied abroad at VIU - Universidad Internacional de Valencia. Katharina then pursued a Master of Arts degree in International Management at the University of Applied Science Münster from 2012 to 2014. Additionally, in 2013 they participated in a study abroad program at Nelson Mandela University.

Links

Previous companies

Bacardi logo
Henkel logo

Timeline

  • Principal Brand Campaigns & CI

    May, 2023 - present

  • Mutterschutz & Elternzeit

    October, 2020

  • Senior International Brand Manager (campaign & Ci)

    April, 2020

  • Senior International Brand Manager (brand Activation)

    December, 2018

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