Katharina Högemann

Katharina Högemann is an experienced professional in the field of CRM and marketing, currently serving as Senior CRM Managerin at Parship Group since July 2021, after progressing through roles from Junior to CRM Managerin. Prior experience includes a position as a Studentische Hilfskraft at Westfälische Wilhelms-Universität Münster, where support was provided to researchers on dissertation projects. Katharina also completed an internship in Global Consumer Strategy at PAYBACK, where contributions were made to the consolidation of customer loyalty strategies and execution of online campaigns. Additional roles include Trade Marketing International at edding AG / Legamaster GmbH, and Corporate Tax Services at KPMG. Education includes a Master of Science in Marketing from the University of Münster and a Bachelor of Science in Betriebswirtschaftslehre, also from the University of Münster.