Dana Robinson

Dana Robinson has a diverse work experience in the field of marketing and communications. From 2018 to the present, they have worked at Parsons Behle & Latimer, initially as a Marketing and Communications Manager and later as the Director. Prior to that, from 2009 to 2017, they served as the Public Relations Manager, Writer, and Editor at Sorenson Communications. During their time there, they successfully rebranded the VRS Interpreting Institute and significantly increased its awareness among the target audience. From 2004 to 2009, Dana worked as the Senior Manager of Public Relations at Stampin' Up!, where they acted as the spokesperson and managed the PR team. Dana was successful in obtaining numerous broadcast opportunities for the CEO and secured extensive unpaid media coverage. Before joining Stampin' Up!, they co-founded Arrive Creative Group, a full-service communications agency specializing in research-based public relations and marketing strategies. Additionally, Dana held the position of Manager of Marketing and Public Relations at the Utah Museum of Fine Arts from 2003 to 2004. In this role, they developed effective marketing and PR strategies for museum exhibitions and events and worked closely with various stakeholders. Prior to that, they worked as an Account Manager at Wilkinson Ferrari Public Relations from 2001 to 2003, where they managed client accounts and executed strategic PR campaigns. Overall, Dana has demonstrated expertise in various aspects of marketing and communications, including branding, media relations, crisis management, and event planning.

Dana Robinson has a Bachelor of Science degree in Mass Communications with an emphasis in Public Relations from the University of Utah.