Katrin Royar

Katrin Royar is an accomplished marketing professional with extensive experience in global marketing communications and digital strategy. Currently serving as the Director of Global Marketing Communications at HARTMANN GROUP since April 2022, Katrin previously held the role of Global Senior Digital Marketing Manager at Freudenberg Household Products, where responsibilities included developing and implementing digital communication and media strategies for multiple brands. Prior experience includes working as a Marketing Communications Manager at Essity, focusing on communication and media planning for the TENA brand in the DACH region. Katrin holds a Diplom Betriebswirt (FH) in Marketing from Ludwigshafen University of Business and Society, earned between 1998 and 2002.