Aslihan Danisman

Aslihan Danisman has a diverse and extensive work experience in marketing and brand management. Aslihan has held leadership positions in notable companies such as Paul Stuart, Inc., Ermenegildo Zegna, Starwood Hotels & Resorts Worldwide, Inc., Citibank, and AT&T.

In their most recent role as Senior Director of Marketing at Paul Stuart, Inc., they were responsible for leading the brand's omni-channel marketing strategy and execution. Aslihan successfully re-positioned the Paul Stuart brand to appeal to a younger demographic while staying true to its DNA. Aslihan managed the digital marketing agency for customer acquisition, retention, and profitability.

During their tenure as Senior Director of Marketing at Ermenegildo Zegna, Aslihan developed retail marketing strategies and campaigns to drive in-store traffic and sales. Aslihan also focused on customer retention and loyalty through CRM initiatives and customer outreach tactics.

At Starwood Hotels & Resorts Worldwide, Inc., Aslihan facilitated the launch of new lifestyle hotel brands and oversaw the development of customer experience initiatives. Aslihan also managed Starwood's CRM marketing application globally and provided logistical support and training for the team.

Prior to these roles, Aslihan worked as a Marketing Consultant at Citibank, where they managed email marketing and servicing campaigns, and at NEED2HAVE.COM, where they managed online marketing programs. Aslihan also co-founded a telecommunication services company, MILTEL Communications Services Ltd., and worked as a Consumer Marketing Manager at AT&T.

Aslihan's work experience showcases their expertise in brand positioning, customer acquisition, CRM, digital marketing, and team leadership.

Aslihan Danisman holds a Bachelor of Arts degree in International Studies from American University. Aslihan also has a Master of Science degree in Direct and Interactive Marketing from New York University.