Jatta Pakkanen

Jatta Pakkanen is a seasoned professional in customer experience and digital innovation, currently serving as the CX Team Lead and Senior IT Manager at Paulig Group since February 2024. Responsible for leading a team focused on developing and operating solutions that enhance customer experience across sales, marketing, customer service, and commercial product data, Jatta is dedicated to leveraging impactful data and innovation. Prior experience includes a nearly two-decade tenure at Neste, where roles ranged from CX Manager to acting Team Lead in Global Content & Channels, contributing significantly to brand awareness and omni-channel strategies. Jatta holds a Master's degree in Digital Media Services from Metropolia University of Applied Sciences and a Bachelor's degree in Organizational Communication and Public Relations.