Leila Davies

Leila Davies is a seasoned digital marketing professional with extensive experience in data analysis, strategic planning, and team management. Since February 2021, Leila has served as the Digital Marketing Manager at PayFast, focusing on data visualization, reporting, and driving strategic initiatives within the marketing team. Previous roles include Digital Marketing Manager at Red & Yellow Creative School of Business and University Marketing Lead at 2U, where Leila was responsible for comprehensive marketing strategies and achieving target outcomes through various channels. With a strong foundation in paid media, social media, and content marketing, Leila has contributed to agencies such as World Wide Creative and Quirk, and is well-versed in leveraging data for strategic decision-making, team development, and client engagement. Leila's educational background includes studies at IMM and CTI Roodepoort.