Corey Topjian

Corey Topjian is an experienced marketing professional specializing in customer relationship management (CRM) and marketing technology. Corey held various leadership positions at PayPal from April 2022 to July 2025, serving as Head of CRM for both PayPal Honey and PayPal Engagement. Prior to PayPal, Corey worked at Sally Beauty as Head of CRM, focusing on email, SMS, and push notifications, while enhancing CRM platform integration. Corey's background also includes a role as Senior Manager of Global CRM Innovation at Expedia Group, where responsibility encompassed triggered and transactional email communications. Earlier experience includes program management at the Automobile Club of Southern California and a key position at Brand Connect Inc., a startup later acquired by Groupon, where Corey contributed to MarTech integration. Corey holds a degree from UC Irvine.