Ayşe Gül Kırmızı Dikmen

Ayşe Gül Kırmızı Dikmen is a seasoned marketing professional with extensive experience in brand management and segment marketing across various industries. Currently serving as Brand Leader for International Markets at Pegasus Airlines since May 2023, Ayşe is responsible for overseeing 53 markets in Europe, MENA, and CIS regions. Prior to this role, Ayşe was Segment Marketing Manager at Vodafone, managing the SoHo, SMB, and Corporate segments with P&L ownership. Experience also includes roles at Turkcell, where Ayşe managed the Digital Gaming business, and several positions at Hasbro, including Regional Marketing Manager for EMEA and Senior Brand Manager. Early career experience includes brand management roles at SC Johnson and Beiersdorf, as well as a marketing internship at Eczacıbaşı Topluluğu. Ayşe holds a degree from Marmara University and studied at RWTH Aachen University.