Katie Drechsel

Katie Drechsel has a diverse work experience spanning various roles and industries. Katie currently works as the Chief Marketing Officer at Pela, where they focus on promoting sustainable practices and initiatives. Prior to that, they worked at FORM as the VP of Marketing, leading their global Brand & Growth initiatives. Katie also worked at Saje Natural Wellness as the Vice President of Marketing, Ecommerce, and Customer Experience, where they played a crucial role in scaling the marketing team and implementing effective strategies. Before that, they served as the Director of Digital Marketing and eCommerce at Vega, where they led various digital initiatives and created a strong alignment across the organization. Katie also held positions at TELUS, the British Columbia Association of Integrated Marketers, Women's Executive Network, Bell, Boston Pizza International, and ParkLane Homes, gaining extensive experience in marketing, digital media, and brand management.

Katie Drechsel's education history includes a Certificate in Marketing Management - Entrepreneurship from the British Columbia Institute of Technology. Katie has also pursued studies in Social Media at The University of British Columbia. In 2012, Katie completed a Media Training program at Peak Communications. Additionally, they have independently acquired knowledge in various areas such as Marketing, eCommerce, social media, omnichannel strategy, mobile, word-of-mouth marketing, and customer experience through self-learning on the internet.