Penfolds
Luke Anton has a diverse work experience in the field of brand management and marketing. Luke is currently serving as the Global Head of Collaborations, Content & Marketing at Penfolds since 2023. Prior to this, they co-founded 2-TIMES in 2011, where they held multiple roles including Co-Founder, Non-Executive Director, Chief Brand & Marketing Officer, and Vice President & General Manager – Brand Strategy, Creative & Global Marketing. Luke also worked as a Global Marketing Director at 2-TIMES from 2017 to 2021. Luke Anton has also worked at LVMH as a Creative Content & Brand Marketing Director from 2017 to 2023. Luke has experience as a Senior Consultant in Luxury Marketing at Guidepoint from 2019 to 2020. In addition, they have held positions at Issey Miyake as a Senior Brand Manager in 2009-2010, and at Calvin Klein as a Private Client Manager in 2007-2009.
Luke Anton completed a Bachelor of Business degree in Marketing from RMIT University in 2009. Luke then pursued a Master's degree in Marketing from the same university, which they completed in 2011. In 2023, Luke attended Marketing Week Mini MBA with Mark Ritson, where they obtained a Master of Business Administration (MBA) degree with a focus on Brand Management.
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Penfolds
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The success of Penfolds has been driven by the generations of visionaries and innovators. From the beginning in 1844 to today, the merging of science, art and innovation has driven Penfolds to become one of Australia’s most famed and respected winemakers.