Katie Baker

Katie Baker is an accomplished marketing professional with extensive experience in demand marketing, channel marketing, and social media strategy. Currently serving as a Demand Marketing Specialist III at Pentair, Katie previously held positions at Allegion, Springs Window Fashions, and Botham, INK., where impactful contributions included driving significant sales growth, enhancing digital strategies, and managing comprehensive marketing programs. Demonstrated expertise in training, program development, and content creation was evident during tenure at the University of Wisconsin-Madison, complemented by a strong academic foundation in journalism and ongoing MBA studies at the University of Illinois Urbana-Champaign.