PEOPL
Piero Cosme Velasco has a diverse work experience in the healthcare and tech industries. Piero is currently the CEO & Co-Founder of PEOPL, a digital oncology clinic in Mexico. Previously, they worked as a Fellow at Sigma Squared Society, a global community of young entrepreneurs aiming to create positive impact. Piero also held roles at The Janssen Pharmaceutical Companies of Johnson & Johnson, where they managed import standards and developed work procedures, and at Roche, where they supported clinical trial operations. Additionally, Piero was the CEO & Solo-Founder of an IT project startup focused on closing the access gap for people with disabilities in medical devices. Piero also worked as a Research Assistant at UTEC, where they worked on virtual reality for motor rehabilitation and the development of high-performance prosthetic foot. Lastly, they served as an Academic Tutor at MAB Perú.
Piero Cosme Velasco has a Bachelor's degree in Bioengineering and Biomedical Engineering from Universidad de Ingeniería & Tecnología - UTEC, which they obtained from 2017 to 2021. In 2020, they also participated in an exchange program at Insper Instituto de Ensino e Pesquisa, where they studied Business Administration and Management. Piero has obtained several certifications, including "Cleveland Clinic - UTEC Summit 2021," "Digital Transformation: How the use of Data, Agility and Technology is shaping the future of our business" from AUDI AG, "Introduction to Medical Image Processing" from Universidad Favaloro, and "Data Science Short-Course" from UTEC - Universidad de Ingeniería y Tecnología. Additionally, Piero Cosme Velasco completed an LF8 | Latitud Explore Fellowship in Entrepreneurship/Entrepreneurial Studies at Latitud, and they were part of the 2H22 Cohort of the Makers Fellowship.
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PEOPL
Did you know that chronic disease care represents 90% of all global health spending, or USD 11 trillion each year? Our vision is to establish the first global ecosystem that facilitates healthcare access for communities dealing with chronic diseases. Currently, PEOPL operates exclusively in Mexico and has become the leading digital oncology clinic in Latin America. The cancer care landscape is often hindered by a lack of guidance, distrust in healthcare systems, and inadequate medical education, leading to suboptimal health outcomes and a reduced quality of life. At PEOPL, patients are offered a monthly subscription for unlimited specialized oncology care, covering everything from oncology consultations to nutritional advice. When a patient requires on-site care or additional services, we leverage our extensive clinical provider network. This allows us to offer a broad range of services nationwide, from medications and treatments to surgeries. PEOPL started as a compassionate, conversational virtual nurse that focused on educating cancer patients, promoting treatment adherence, and providing emotional support. In just eighteen months, we developed one of the world's most sophisticated and unique chatbots for cancer care. Consequently, we have engaged with over 2,500 patients across 13 countries, achieved a 48% daily active users to monthly active users ratio, and maintained a 70% retention rate in the first six months of use. This initial experience deepened our understanding of the population and helped us build a community that later played a pivotal role in reshaping our approach. We are committed to continual evolution and learning from our mistakes. Our team is dedicated to improving the quality of life and health outcomes for the majority of people living with cancer.