People For Animals India
Prateek Rai Chaudhary is a seasoned marketing and communications professional with extensive experience in managing brand representation and integrated marketing communications. Since January 2019, Prateek serves as the General Manager of Marketing and Communications at realme India, overseeing creative product narrative development and executing comprehensive IMC campaigns. Prior to this role, Prateek held various positions, including Lead Specialist at People For Animals India and Manager at MSLGROUP India, where responsibilities included client management, media relations, and team mentorship for major clients such as Xiaomi, Airbnb, and Netflix. Additional experience includes significant roles with Weber Shandwick and Goodword Media Services, focusing on media engagement and campaign performance. Prateek holds a Master's degree in Mass Communication and a Post Graduate Diploma in Public Relations from Guru Gobind Singh Indraprastha University and Bhartiya Vidya Bhavans Institute, respectively.
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People For Animals India
People for Animals also known as PFA is India's largest animal welfare organization with a nationwide network of 26 hospitals, 165 units and 2.5 Lakh members. We work to rescue and rehabilitate sick and needy animals. We set up and run shelters, ambulance services, sterilization programs, treatment camps and disaster rescue missions for animals. We conduct education programs in schools, fight cases in court and lobby on animal issues in parliament. At present, we have a nationwide network of 165 units, 26 hospitals and 60 mobile units. PFA aims to have an animal welfare center in each of the nation's 600 districts. Objectives and Strategy Create Infrastructure -Upgrade and establish facilities for animal rescue and rehabilitation such as shelters, ambulances, mobile clinics and help lines. Influence Policy - Act as a pressure group to bring about environmental and animal friendly legislation. Ensure Implementation - Take direct action through units to protect animals and punish offenders. Educate and Sensitize - Conduct a school contact program. Introduce online poke. Animal welfare either as a school or extra curricular activity. Produce and promote media programs on animal related issues. Conduct training programs for lawyers, police officers, vets and animal owners. Produce books and expert guides on animal care and related issues. Partner with influential community leaders and opinion makers. Advance the Movement - Liaise with national and international animal welfare groups. Provide support, financial or otherwise to deserving animal welfare initiatives. Provide career opportunities in animal welfare. Promote Vegetarianism - Educate on health, environment and economic costs of animal based choices. Source and promote animal-free alternatives. Enrol celebrity spokespersons to popularize cruelty free choices. Achieve Financial Stability - Diversify fund-raising from event-based strategies to other avenues. Forge strategic corporate partnerships. To help PFA achieve some of its objectives, please call our Head Office at 011 23357088/223719293/94