Laurie Dama is a skilled professional with extensive experience in digital sourcing and marketing. Currently serving as the Digital Sourcing Lead at pep, LLC since June 2021, Laurie guides CPG brands in developing and analyzing digital sweepstakes and consumer rewards programs across the US and Canada. Previously, Laurie held the role of Digital Sourcing Specialist at InfoTrust and worked as a Marketing Consultant for Duro Bag Co. with a background that includes contract positions as a Production Coordinator at SGS and Anthem, as well as a Marketing Manager at Creative Invites And Events. Laurie began the career as a Senior Account Executive at Targetbase and has also worked in retail sales at Macy’s and as a Project Manager at The Database Diva of Aviva. Laurie holds a Master of Arts in Advertising and a Bachelor of Arts in Advertising from Michigan State University.
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