Daniel Loaiza is an executive with over 10 years of experience in the FMCG and Tech industries, specializing in commercial strategy, business transformation, and sales and trade marketing. They have held various leadership roles, most recently as Sr Manager of Growth at PepsiCo. Previously, Daniel directed Trade Marketing at Bavaria, driving significant growth in market share and customer engagement through innovative strategies and digital initiatives. They began their career with positions at adidas and Nestlé, continuously enhancing their expertise in P&L management and product innovation. Daniel earned a Bachelor of Science in Business Administration from the Colegio de Estudios Superiores de Administración.
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