Perach - Tutorial Project
Hilit Frenkel is a seasoned professional with a strong background in human resources and e-commerce. Currently serving as the Group Human Resources Manager at Perach - Tutorial Project since October 2018, Hilit brings valuable leadership experience to the role. Previously, from July 2015 to February 2017, Hilit operated a successful store on Amazon, gaining extensive expertise in campaign management, product selection, supply chain logistics from China, and market analysis. Hilit holds an MBA from Ben-Gurion University of the Negev, completed in 2022, and a degree in Marketing Technologies from Sapir College, obtained in 2019.
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Perach - Tutorial Project
PERACH, an acronym in Hebrew for "tutoring project", also means a "flower". PERACH pairs up needy children from underprivileged backgrounds with university students who act as their tutors, giving the child personal attention (often sorely lacking) and serving as a role model. The care that PERACH children receive from their mentors, helps them realize their potential and blossom into motivated individuals.