Percept Ltd
Joji George is a seasoned executive with extensive experience in the media and entertainment sector. Currently serving as Chief Executive Officer at Percept Ltd since March 2023, Joji specializes in developing scalable intellectual properties that generate returns for stakeholders. Prior to this role, Joji founded GoNuts, a platform that utilizes personalized video messages for both consumer and brand engagement. As a co-founder of Communicare Education, Joji advocates for inclusion, inspired by personal experiences as a parent of a special child. Joji's previous roles include Management Consultant at Beacon Advisory, Vice President and General Manager at WWE, Managing Director at UBM plc, and Chief Executive Officer at Percept Ltd, among others. Joji holds an Advanced Management Program degree from The University of Chicago Booth School of Business and is a Fellow at The Wharton School, University of Pennsylvania.
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Percept Ltd
Founded in 1984, Percept Limited, an Entertainment, Media and Communications company, is at an enviable leadership position today, with a team of over 200 people and 32 offices in India and the Middle East. Percept companies construct tailor-made content, assets and solutions that deliver in both local and international markets and services millions of clients and consumers across the globe. Percept operates in 2 core business domains: Percept One – Marketing Communication Services – this encompasses 3 Strategic Business Units: o Creative Services – Advertising, Brand Marketing Consultancy & Communications, Corporate Identity, Strategy, Creative, Design & Packaging, and Integrated Marketing Communication Consultancy services o Percept/H o IBD India o MASH Advertising o Percept Gulf o I-AM o Media Services – Media Planning & Buying; Out-of-Home Media; Retail Media; Rural Media; and Digital Media o LOCAL PLANET INDIA o Percept Media o Adchakra o Other Marcom Services – Brand Activations & Promotions; Incentives, Conferences & Exhibitions Management; Event Management & Marketing; Public & Media Relations, and Social Media Marketing o Percept MICE o Percept ICE o Percept Profile o Buzzinga Content and Intellectual Properties – this comprises 2 Strategic Business Units: o Filmed Content – Ad Films; Television and Movie Content Production, Aggregation, Distribution & Marketing o Percept Pictures o Live Entertainment – Intellectual Properties in the Entertainment, Sports and Media domain o Sunburn o Bollyboom o EPL o Windsong o FLY o Fight Night o Champions of the World Percept Divisions & Companies deliver marketing solutions that reach consumers at every moment of their lives. From integrated advertising campaigns, to embedded content, to path-breaking live entertainment products, to innovative digital and media solutions; Percept companies construct tailor-made solutions that deliver in both local and global markets.