Percept Ltd
Shailendra Singh is a prominent figure in the Indian entertainment industry with a diverse array of roles and achievements. Currently serving as Inceptor at Boss Entertainment since 2019 and Guestlist4Good since 2017, Shailendra also holds the position of Managing Trustee at United Welfare Trust, focusing on HIV/AIDS awareness through various initiatives. As the Founder and Joint Managing Director of Percept Ltd, Shailendra has been instrumental in launching 23 successful startups, including Percept Picture Company. Additionally, Shailendra is a National Award-winning Producer, Writer, and Director, with over 72 feature films credited to a prolific career. Shailendra played a pivotal role in the establishment of the Sunburn festival, recognized as Asia's largest electronic dance music festival. With an educational background from HR College, Mumbai, Shailendra Singh continues to impact both the entertainment sector and social causes.
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Percept Ltd
Founded in 1984, Percept Limited, an Entertainment, Media and Communications company, is at an enviable leadership position today, with a team of over 200 people and 32 offices in India and the Middle East. Percept companies construct tailor-made content, assets and solutions that deliver in both local and international markets and services millions of clients and consumers across the globe. Percept operates in 2 core business domains: Percept One – Marketing Communication Services – this encompasses 3 Strategic Business Units: o Creative Services – Advertising, Brand Marketing Consultancy & Communications, Corporate Identity, Strategy, Creative, Design & Packaging, and Integrated Marketing Communication Consultancy services o Percept/H o IBD India o MASH Advertising o Percept Gulf o I-AM o Media Services – Media Planning & Buying; Out-of-Home Media; Retail Media; Rural Media; and Digital Media o LOCAL PLANET INDIA o Percept Media o Adchakra o Other Marcom Services – Brand Activations & Promotions; Incentives, Conferences & Exhibitions Management; Event Management & Marketing; Public & Media Relations, and Social Media Marketing o Percept MICE o Percept ICE o Percept Profile o Buzzinga Content and Intellectual Properties – this comprises 2 Strategic Business Units: o Filmed Content – Ad Films; Television and Movie Content Production, Aggregation, Distribution & Marketing o Percept Pictures o Live Entertainment – Intellectual Properties in the Entertainment, Sports and Media domain o Sunburn o Bollyboom o EPL o Windsong o FLY o Fight Night o Champions of the World Percept Divisions & Companies deliver marketing solutions that reach consumers at every moment of their lives. From integrated advertising campaigns, to embedded content, to path-breaking live entertainment products, to innovative digital and media solutions; Percept companies construct tailor-made solutions that deliver in both local and global markets.