Ryan McClellan

Ryan McClellan is a seasoned marketing professional with extensive experience in eCommerce and retail strategy. Currently serving as Sr. Manager of eCommerce Marketing at Perfetti Van Melle since March 2024, McClellan leads initiatives in Retail Media and the Digital Shelf for notable candy and gum brands. Prior to this role, McClellan held various leadership positions at Canopy Growth Corporation, including Director of eCommerce for Amazon and 3P Capabilities, where responsibilities included defining strategies and managing P&L across key partnerships. McClellan's previous experience at Brown-Forman encompassed multiple managerial roles, including National Accounts Manager for e-Tailers, where strategic partnerships were developed with major online retailers. McClellan's career began at SymphonyIRI Group and PCS One/T-Mobile, focusing on retail client services and marketing coordination, respectively. McClellan holds a B.S. in Business Administration with a concentration in Marketing from Millersville University.