Alex Medawar Ryan is a Senior Media Manager at Performics since September 2021, specializing in North America Paid Search for the Fintech and Financial Services sectors, while also leading global and EMEA paid search initiatives for B2B CPaaS. With expertise in Google Ads, Microsoft Ads, and other search strategies, Alex excels in team leadership, budget management, and performance reporting. As a self-employed Digital Strategist since 2015, Alex has effectively managed AdWords accounts, built SEO-optimized websites, and implemented lead capture and email marketing campaigns. Alex holds a Bachelor's degree in Music from The College of New Jersey.
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