EY

Eldad Yamnik

PPC Campaign Specialist at Perion

Eldad Yamnik has extensive work experience in the field of digital marketing, specifically in PPC (pay-per-click) campaigns. Eldad is currently employed at Perion Network since 2022, working as a PPC Campaign Specialist. Prior to this, they worked at Search Vision from 2020 to 2022, where they held the role of User Acquisition Manager. In this position, they focused on performance SEM for e-commerce, conducting research, planning, and executing global campaigns. Eldad also utilized web analytics tools to optimize conversion funnels and improve performance against changing KPIs.

Before that, Eldad worked at Webselenese from 2018 to 2020 as a PPC Account Manager. Here, they managed and optimized large-scale PPC campaigns in highly competitive markets, handling budgets above $1M per month. Prior to Webselenese, they worked at Bold Digital Architects from 2017 to 2019 as a PPC Specialist. At this digital inbound marketing agency, they specialized in PPC, social media, SEO, and ASO for various markets and brands.

Starting in 2015, Eldad worked at zap group till 2017 as an SEM/PPC Campaign Manager. In this role, they managed PPC accounts, analyzed performance, and made data-driven decisions to maximize profits. Before their career in digital marketing, they spent a year working at Cal (Israel Credit Cards) as a Sales Representative in from 2013 to 2014 and then transitioned to a role in Risk Management from 2014 to 2015.

Overall, Eldad Yamnik has a strong background in PPC campaign management, performance SEM, and digital marketing strategy.

Eldad Yamnik received their Bachelor's Degree in Business Management and Communication from The Open University of Israel, where they studied from 2012 to 2017. Eldad then pursued a Master of Business Administration (MBA) degree specializing in Information Systems at Ono Academic College, completing it in the year 2019. In 2014 and 2015, Eldad attended iNT College - Institute of Innovation & Technology, where they focused on online marketing, PPC, SEO, and Facebook. Eldad also gained expertise and became a Google AdWords professional during this time. Although it is mentioned that they obtained a Google AdWords certification, further details about the institution and the specific time of achievement are not provided.

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Timeline

  • PPC Campaign Specialist

    April, 2022 - present