Liz Grabek (she/her)

Liz Grabek has a strong background in consumer strategy and brand planning. Liz is currently serving as the SVP Consumer Strategy at Periscope since January 2021. Prior to that, they held the position of VP of Strategy at space150 from June 2019 to January 2021. Liz also has experience as a Strategy Director at Roundpeg Consulting, LLC from June 2018 to June 2019, and as a Freelance Brand Strategist at GRAY from January 2018 to June 2018. Liz worked as the Director of Planning and Insights at Barrie D'Rozario DiLorenzo from January 2017 to December 2017. Liz's earlier experience includes serving as the Senior Director of Brand Strategy at Olson from January 2011 to December 2016, and as the Customer Insights Practice Lead at Carlson Marketing from January 2009 to December 2010. Liz started their career as an Assistant Account Executive/Brand Planner at Hunt Adkins from November 2006 to November 2008. Throughout their career, Liz has led brand strategy for various clients and verticals, contributing to business wins for the agencies they have worked with.

Liz Grabek attended the University of Wisconsin-Madison, where they pursued a Bachelor of Arts (B.A.) degree. During their time at the university, they focused their studies on communication and media studies, as well as African American studies. Unfortunately, the specific start and end years of their education remain unknown.