Beatriz Sobreiro

Beatriz Sobreiro currently serves as the Key Account Manager for Global Travel Retail in the EMEA region at Pernod Ricard since November 2025. Prior to this role, Beatriz was with Campari Group from May 2022 to November 2025, where responsibilities included EMEA Key Account Manager and EMEA Field Manager for Global Travel Retail. Beatriz also worked at Dufry Group from July 2018 to May 2022, holding positions including Category Manager and Global Product and Promotion Planner for Liquor. Earlier experience includes a trainee role in Business and Budget Planning at The Kraft Heinz Company and various local category management positions at Dufry Group in Brazil from September 2014 to September 2017. Beatriz holds a Master's degree in Marketing and Sales Management with a Minor in Revenue Management from EAE Business School, an Extension in Trade and Shopper Marketing from FGV - Fundação Getulio Vargas, and a Bachelor's degree in International Relations and Affairs from Ibmec.