Dave Roberts

Pitch Consultant (ballantine’s True Music) at Pernod Ricard

Dave Roberts is an experienced consultant with a focus on branded content and marketing strategy, currently serving as a Pitch Consultant for Pernod Ricard's Ballantine’s True Music platform since September 2024. As the founder of Dave Roberts Consulting since March 2021, Dave has collaborated with notable clients including the BBC Natural History Unit, Expedia, and Sony Music, leveraging over 20 years of expertise to develop data-informed, culturally relevant campaigns. Previous roles include consulting for Expedia Media Studio, the Branded Content Marketing Association, and various projects for Pernod Ricard and The Ivors Academy. Dave holds a BA in Human Geography from Aberystwyth University (1992-1995).

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