Philipa Cuberte

Philipa Cuberte is a seasoned marketing professional with extensive experience in performance analysis and strategic marketing. Currently serving as a Senior Marketing Performance Analyst at Pernod Ricard since June 2021, Philipa previously held the role of Senior Marketing Analyst at Amadeus from March 2015 to June 2021, where responsibilities included analyzing campaign performance, defining KPIs, and optimizing lead generation. Additional roles include Marketing Strategy Specialist and Junior Marketing Specialist at Amadeus, where Philipa coordinated high-level customer engagement events and managed marketing budgets. Earlier career experiences span roles in social entrepreneurship, research, and account management, complemented by a Bachelor's degree in Global Management from ESSEC Business School and a Master of Science in Marketing Studies from NEOMA Business School.