Pernod Ricard
Rodrigo de Marchi has an extensive background in marketing and branding, with experience at companies such as Pernod Ricard, Nestlé, Leo Burnett Tailor Made, Rede Globo, Fbiz, and LDC. Rodrigo has held various leadership roles and is known for their expertise in developing communication strategies, media planning, and brand positioning. Rodrigo is a champion of digital transformation and consumer centricity, having led successful initiatives for well-known brands in Brazil. Rodrigo holds a postgraduate degree in Communication and Media Studies from USP and an Executive MBA in Innovation and Entrepreneurship from Fundação Dom Cabral. Additionally, Rodrigo has pursued further education in digital acceleration and social media.
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Pernod Ricard
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Pernod Ricard is a French company that produces alcoholic beverages. Pernod Ricard is the No.2 worldwide producer of wines and spirits with consolidated sales of €8,448 million in FY20. Created in 1975 by the merger of Ricard and Pernod, the Group has developed through organic growth and acquisitions.