Yves Urbano

Yves Urbano is an experienced professional with a strong background in performance and customer relationship management within the marketing sector. Currently serving as a Global Performance Manager and Global CRM Manager at Pernod Ricard since August 2019, Yves has previously held roles as a CRM Specialist at Giorgio Armani and various positions at Kaplan Professional (Australia), including Marketing Coordinator and People & Culture Administrator. Technical expertise encompasses marketing automation, web content management, and CRM systems, along with significant experience in executing B2B and B2C campaigns. Yves holds a Bachelor of Business and a Bachelor of Arts in International Studies from the University of Technology Sydney, and also studied at HEC Lausanne. Key accomplishments include effectively managing recruitment processes and implementing IT systems, highlighting a commitment to delivering results in dynamic environments.