Franco Loyola

Account Manager at Perpetua

Franco Loyola is an experienced account manager with a strong background in retail media and consumer insights. Currently serving as an Account Manager at MindgruveMacarta since April 2024, Franco previously held roles at Flywheel, where responsibilities included managing post-sales and providing personalized customer service as the Account & Insights Manager for Retail Media. Other notable positions include Key Account & Insights Manager at Intellibrand, where strategic sales insights were developed, and a Senior Account Executive at Kantar, focusing on client relationships with major brands like P&G and Pepsico. Franco's career began with positions at NielsenIQ, L'Oréal, and Banco Votorantim, complemented by a robust educational foundation in business administration and marketing from institutions such as ESPM and FGV.

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