Amrata Aurora

Amrata Aurora, MS, MBA, currently serves as the Sr. Manager of Marketing Technology at Petco, a role held since March 2021, focusing on managing technology support requests and leading projects within marketing and media teams. Previous experience includes serving as a Senior Analyst at Slashdot Media, where responsibilities involved designing data analytics to enhance marketing and sales effectiveness, and holding positions in marketing operations and data analysis. Earlier roles featured contributions as a Marketing Data & Research Analyst at Sound Imaging Inc. and customer service roles at both Vacations Exotica and Orbitz Corporate & Leisure Travel. Amrata holds multiple certifications, including advanced Google Analytics and Project Management, and possesses an MBA in Marketing from California Miramar University, complemented by a Master's degree in Tourism and Travel Services Management from the University of Mumbai.