Kat Israel

Kat Israel is an experienced marketing professional with a robust background in audience engagement and digital strategy. Currently serving as a Sr. Audience Engagement Analyst at PetSmart since June 2020, Kat collaborates with stakeholders to enhance campaign effectiveness and customer targeting using advanced data capabilities. Previous roles include Direct Marketing Manager and Associate Program Manager at Best Western® Hotels & Resorts, where responsibilities encompassed managing promotional campaigns and optimizing eCommerce strategies. Additionally, Kat's diverse experience spans positions such as CRO Strategist, Business Operations and Communications Analyst, and Manager of eChannel and Revenue, showcasing a comprehensive skill set in data analysis, marketing strategy, and operational management. Educational credentials include a BS in Marketing Management from Western Governors University and an AA in Marketing from the University of Phoenix.