EDUARDO Vioque Ruiz currently serves as the SME Business General Manager at pfsTECH and has previously held the position of Chief Executive Officer at Bysidecar. EDUARDO's extensive experience includes roles such as Director General of Retail Business at pfsGROUP S.L., where strategic development and consolidation of retail services were key focuses. At EVO Banco, EDUARDO was the Corporate Director of Retail Banking, overseeing significant digital transformation and client acquisition efforts. Other notable positions include Director of Recoveries at NCG Banco and Novagalicia Banco, as well as leadership roles in commercial and territorial management at various banking institutions, including Caixa Galicia and Banesto. EDUARDO's educational background includes degrees in Banking and Financial Services from CUNEF Universidad and national coaching qualifications from I.N.E.F.