Haider Naqvi is an accomplished programmatic advertising professional with extensive experience in digital media and analytics. Currently serving as the Programmatic Business Director at PHD since August 2019, Haider leads the programmatic display/video media investment team for the Volkswagen Group and manages significant marketing budgets for various high-profile brands. Previous roles include Programmatic Account Director, Digital Insight Manager at OMD EMEA, and Display and Video Analyst at Hearst UK, showcasing a strong track record in campaign activation, data analysis, and client relationship management. Haider holds a Master’s Degree in International Management from the University of Sussex and a Bachelor of Business Administration in Finance from the Shaheed Zulfikar Ali Bhutto Institute of Science and Technology.