Ty Snouffer

Ty Snouffer is a seasoned professional with extensive experience in analytics, marketing, and client relationship management. Currently serving as a Senior Director at PHD, Ty has previously held senior roles at Analytic Partners, TD Ameritrade, and Merkle, with a strong focus on strategy, customer satisfaction, and technology adoption. Notable positions include Director of Customer Data Science and Engagement Analytics at McDonald's, where Ty developed measurement and analytics best practices, and Associate Director at Critical Mass, providing insights for automotive clients. Ty's earlier career includes roles at Resource Interactive, RBC Capital Markets, and J.P. Morgan Securities. Ty holds a B.A. in Political Science and Russian Studies from DePauw University, as well as an MBA in Marketing and Finance from The Ohio State University Fisher College of Business.