Jiaqi Mao is a seasoned professional with extensive experience in user research, digital marketing, and product management at Philips, where roles include Senior User Research and Experimentation Manager and Growth Hacking Lead. Jiaqi has successfully led cross-functional teams to enhance user experience on Philips.com, developed impactful marketing campaigns, and contributed to significant member acquisition and revenue growth. In addition to current responsibilities, Jiaqi serves as a Career Development Mentor at HoiTalent, assisting international students in career planning and skill development. An academic background includes a Master's Degree in Marketing from the University of Amsterdam and various certifications in project management and data-driven marketing.
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