Yadhav Vignesh Ramaraj

Yadhav Vignesh Ramaraj is a marketing specialist currently working at PhonePe since May 2023, focusing on research and consumer insights. Prior to this, Yadhav held various positions at V-Guard from June 2019 to May 2023, ultimately serving as Chief Officer of Brand and Communications. Responsibilities included liaising with external agencies for research studies, providing strategic insights to senior stakeholders, and evaluating communication effectiveness. Yadhav's experience also includes a managerial role at Nielsen and senior research positions at Kantar Millward Brown, where brand tracking and communication pre-testing were key tasks. Yadhav began a career in technology as a Program Analyst at Cognizant Technology Solutions and holds an MBA in Econometrics and Quantitative Economics from the University of Delhi, along with a Bachelor of Engineering in Mechatronics from Kongu Engineering College.