Luca Fedele

Head Of After-sales Marketing - Trade, Digital And E-commerce at Piaggio & C SpA

Luca Fedele is an experienced marketing professional with a strong background in after-sales marketing, digital strategy, and communication. Currently serves as the Head of After-sales Marketing at Piaggio Group, overseeing strategy and execution for the EMEA region while leading e-commerce initiatives and enhancing customer experiences. Previous roles at Piaggio include Digital Marketing Manager, where responsibilities included overseeing corporate digital strategies and coordinating innovative projects, as well as positions in communication and marketing management. Earlier career experiences include a Junior Account role at Mood Comunicazione Attiva and an internship at the Italian Ministry of Foreign Affairs. Luca Fedele holds a Bachelor of Business Administration in Marketing from Luiss Guido Carli University and has studied economics at Copenhagen Business School.

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