Brigette Muller

SEO & Content Director at Pico Digital

Brigette Muller has a diverse work experience spanning different industries. Brigette is currently the Founder & CEO of X Digital SEO since November 2022. Prior to that, they worked at Treehouse Marketing as the Director of SEO & Digital Marketing from July 2017 to November 2022. At Treehouse Marketing, Brigette was responsible for driving the SEO strategy, consulting with external vendors, and working closely with various specialist teams.

Before joining Treehouse Marketing, Brigette worked at MTN as a Trade Marketing Manager from June 2012 to July 2017. Brigette also held the position of Product Manager at MWEB from June 2009 to May 2012, where they maintained relationships with various third parties.

Brigette's career also includes roles at TIMWETECH as a Senior Account Director from March 2008 to May 2009, Times Media Group as an Account Director from September 2006 to February 2008, and J. Walter Thompson as a Freelance Account Director from April 2006 to August 2006. Additionally, they worked as a Senior Account Manager at Brandkey from June 2003 to March 2006, where they managed various accounts and conducted market research.

Brigette started their career at Ogilvy & Mather South Africa as an Account Executive from November 2000 to June 2002. Brigette managed accounts for Volkswagen and gained experience in different advertising mediums. Brigette also conducted market research for budget allocation and creative concepts.

Overall, Brigette Muller has a strong background in digital marketing, trade marketing, product management, and account management. Brigette has experience working with diverse teams and collaborating with external vendors to drive business results.

Brigette Muller has a diverse education history. In 2008, they completed an Executive Development Program in Mobile Marketing at the Graduate School of Business - University of Cape Town. In 2009, they obtained Microsoft Office Excel Level 1 - 4 certification from the New Horizons Computer Learning Center. That same year, they also obtained a V-Tech Data level 4 certification in A+ hardware and data specialist from the Vodacom Ladder of Learning.

In 2010, Brigette attended Stellenbosch University and completed an Executive training Master Class in Deal Negotiations. Brigette returned to Stellenbosch University in 2015 to pursue a degree in Business and Deal Negotiations.

In 2013, Brigette participated in various programs. Brigette completed an Executive Development Programme in Strategic Marketing in Emerging Economies at the Graduate School of Business - University of Cape Town. Additionally, they completed the REACH - Leadership development program and Crucial Conversations program at the MTN Learning Academy.

Brigette also has a background in sports science. In 2013, they obtained the ISSA Certified Specialist in Fitness Nutrition certification from the ISSA International Sports Science Association. In 2015, they completed the Color Accounting program, which focused on Finance for Non-Financial Managers.

Further pursuing their passion in the fitness industry, Brigette obtained a Certification in Personal Fitness from the ISSA International Sports Science Association in 2016. Brigette also completed a Certification in Digital Communication and Media/Multimedia from the MTN Learning Academy.

In recent years, Brigette has continued to enhance their skills in digital marketing. Brigette completed a Digital Marketing Curriculum at the MTN Academy of Learning in 2016. In 2018, they completed a course in Google Analytics at the Google Analytics Academy. Brigette further expanded their knowledge by obtaining various certifications, including Digital Marketing Certification, SEO Certification, Content Marketing Certification, and Email Marketing Certified from the HubSpot Academy. Brigette also obtained a Programmable Marketing Basics certification from Google.

Brigette's education history is not limited to formal programs and degrees. Brigette has also participated in additional certifications and programs. In 2019, they completed the YouTube Video marketing program at the YouTube Creator Academy. Brigette is also a Digital Marketing Council Member, affiliated with the University of South Florida and The George Washington University. Brigette completed the Digital Marketing Council program at the University of South Florida in 2022 and the one at The George Washington University in 2021. Additionally, they completed a Digital Marketing: A Strategic Perspective course at the Yale School of Management in 2021.

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Timeline

  • SEO & Content Director

    November, 2022 - present

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