Leigh Evenson

Director Of Operations at Pietra

Leigh Evenson has a long history of working in the digital marketing space. In 2019, they were appointed as the Director of Operations at Pietra Marketplace. Prior to this, they worked at Path Interactive from 2012 to 2019 in various roles. These roles included Digital Account Executive, Digital Account Coordinator, SEO Specialist, and Digital Marketing Intern. As Digital Account Executive, they were deeply involved in the business development and acquisition of new clients, as well as onboarding them. As Digital Account Coordinator, they acted as a liaison between the marketing teams and the clients, nurturing retention of current account relationships. As SEO Specialist, they worked to improve client Search Engine Optimization to generate web traffic and increase search engine rankings and search requests. As Digital Marketing Intern, they assisted with marketing strategy initiatives on a variety of accounts and supported the Director of New Media on new business efforts.

Leigh Evenson received a Bachelor of Arts (B.A.) in Mass Communication/Media Studies from Wilfrid Laurier University in 2012. In 2015, they obtained certifications in Google Analytics and Google AdWords from Google. In 2014, they obtained a certification in Yext from Yext. Leigh is currently pursuing a Master of Arts (M.A.) in Corporate Communications at Baruch College.

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Timeline

  • Director Of Operations

    March 1, 2019 - present